If It Ain’t Broke Don’t Fix it

by Alana Santoro on June, 12th, 2015-4-12pm

If you were to pull out a direct mail pack from any time prior to 2010 what are some things that you notice? The pack likely is very basic in its design, possibly including a short teaser, “Your gift enclosed”, “Renew your support today” or … Continue reading If It Ain’t Broke Don’t Fix it

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