Direct Response Fundraising
“Since 2010 Harvey McKinnon Associates has worked with the Greater Vancouver Food Bank to grow and mature its Direct Mail program. We went from four simple “homemade” annual mailings to more than double the mailings, online and social media integration, and more complex segmentation and prospecting. Our annual DM income has increased eight fold.
Harvey and his staff are highly professional, very personable and knowledgeable. They have taken the time to get to know our culture and work, so that through each appeal donors feel truly connected and motivated to support the organization and mission they care about. Harvey and his team make you feel that they are there only for you!”
Heidi Magnuson-Ford Development Officer Greater Vancouver Food Bank
Direct Response Fundraising
“During the past decade, Oakville Hospital Foundation has had a trusted and valued relationship with Harvey McKinnon Associates. Every member of the team was professional, reliable, and friendly and made us feel like a special client. They consistently had our Foundation’s and donor’s best interest at heart offering recommendations and strategies that were respectful of our budgets. They were truly invested in our success and were an important partner during our capital campaign. We are grateful for their years of guidance and for helping our Foundation’s direct response portfolio grow year over year.” Oakville Hospital Foundation
Direct Response Fundraising
“Working with Harvey McKinnon Associates on our direct mail program for the last two years has been a wonderfully positive experience. The level of organization, attention to detail and project management skills are second to none. They utilize carefully crafted strategy and industry best practices to ensure the best possible results for our organization – and the results have been amazing! Their data analysis has been invaluable to our ability to truly understand our direct mail donors, and confidently guide our future strategy. Harvey McKinnon Associates truly want what is best for their clients – and it shows in every interaction.”
Emily Geary, Development Officer
Dr H Bliss Cancer Care Foundation
Monthly Giving Program
“HMA was instrumental in developing OXFAM’s monthly donor program, which now raises more than two million dollars annually. And they continue to provide us with great advice.”
Lee Seymour, former Regional Fundraising Coordinator
Oxfam
Monthly Giving Program
Harvey McKinnon Associates are a delight to work with. They practice the Covey principles that they promote — effectiveness, efficiency and creativity. They have dramatically increased the size of our donor base – 700% in one year. And they have recruited a huge number of monthly donors for us. They deliver what they promise – and more – and they clearly care about our mission. I recommend them highly.
Tony Barrett, ex-CFO
Marmot Recovery Foundation
Monthly Giving Program
“HMA was able to show us how readily a monthly giving program could fit into our overall membership efforts. We are very pleased at the untapped potential for monthly giving they helped us identify in our house file… We became convinced that monthly giving could be a reliable source of long-term income for us.”
Mark R. Collins
Wildlife Conservation Society
Legacy Fundraising
“I highly recommend Harvey McKinnon Associates to fundraisers who want to expand their bequest expectancies. HMA worked with our budget and targeted the best prospects within our database. Their strategy worked beautifully and the responses to their campaign exceeded our targets. In the past we had worked with other agencies for our legacy work and HMA’s results were by far the best. Their campaign unearthed many bequest expectancies and lots of interested prospects, so I’m very pleased with their work for us.”
Mira Claxton, Senior Fund Development Officer
Oxfam Canada
Legacy Fundraising
“Thanks so much for the great work you did on our recent Legacy mailing. Our President was speaking with one of our donors recently who received the mailing and she was very impressed; she felt that it was warm and well written. As a result, she’ll be adding St. Michael’s Hospital to her will!”
Meagan Ross, Manager, Annual Giving
St. Michael’s Hospital Foundation
Legacy Fundraising
“Harvey McKinnon Associates have really helped the IWK to step up our game with our planned giving mail program and it has been a seamless process working with them. They are always open for discussion so at the end of the day we have the best package possible for our donors, ensuring that we have been able to maximize our return on investment. It has been a pleasure to work with them for the past several years.”
Michelle Paradis, Program Lead, Direct Response and Donor Metrics
IWK Foundation